CfICの最新ニュース!4つの注意点

The latest news from the CfIC! Our new offer will be available from October 1st onward, and the new version of our website will be released next week. Selected English publications are now available at Impact HUB Tokyo’s cafe-lounge, so that you can relax and read before your class!

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Team CfICComment
英語で一般論を表現するには

In this article, we’ll review how to make general statements/generalizations in English, that is, how to talk about people in general, as opposed to a specific person. As Japanese doesn’t need subjects, making statements that are applicable to anyone or to some group of people is easy. But English needs a subject: what do we do, then?

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あなたのビジネスに使える「エレベーターピッチ」の作り方

In this post, we’ll review the very useful communication tool developed by Forbes contributor Carmine Gallo, the “Message Map.” Our students have applied it to write an elevator pitch for the Disney Group: check out their work!

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頭を悩ます英文法?それでも挑み続けるべき理由! (Part 3)

In the third installment of this series on grammar as a vector for culture, we’ll reflect on two examples of how the existence (or absence) of keigo shapes the way we view and relate to other people. Namely, we’ll consider differing conceptions of customer service and hierarchy across cultures.

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頭を悩ます英文法?それでも挑み続けるべき理由! (Part 2)

In part 1 of this series, we postulated that grammar structures our thoughts in that it forces us to focus our attention on certain elements of the situation in order to apply its rules. In this post, we’ll reflect more deeply on the implications of English not having keigo!

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頭を悩ます英文法?それでも挑み続けるべき理由! (Part 1)

What is “grammar”? Where does it come from, and why is it so important? In this post, we’ll see that grammar is but the rules of communication of a language, and that it both stems from and perpetuates culture. The rules of grammar tell us what we must focus on in order to communicate comprehensibly. Hence, they also structure our thoughts and worldview!

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